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Amplifying Underrepresented Voices and Stories in Publishing

Shimmr AI revolutionized book discoverability with its “reverse discoverability” technology, democratizing advertising so that under-monetized books and marginalized voices, including women and LGBTQ+, reached their ideal readers. By addressing systemic inequities in advertising, Shimmr fostered inclusivity in publishing. Impact: 688 books amplified and monetized, including 300+ by marginalized authors, attracting ~200 readers and ~70 shoppers, monthly. Achieved with sustainable AI computing.

Relevant SDG’s

IPA SDG – Goal No 5 – Gender EqualityIPA SDG – Goal No 10 – Reduced inequalities