Special Online Virtual Bologna Children’s Book Fair 2020

Due to the travel restrictions imposed by COVID-19 pandemic, the 57th Bologna Children’s Book Fair became a special online virtual event attended by 60,000 visitors (75 percent of non-Italians) with over 400,000 pageviews. The online platform also enabled business to continue with 500 publishers registered on the Global Rights Exchange platform. The success of this virtual event means that the implemented platforms will now become one of the fair’s permanent assets.